Some links on First Technology Group earn us a commission when you click and purchase. This costs you nothing extra and never influences what we recommend. We only suggest business tools, software, and services we genuinely believe deliver value. Full details below.
First Technology Group is an independent B2B technology publication. To sustain our editorial operations and continue publishing high-quality business technology content at no cost to readers, we participate in affiliate marketing programmes. This page explains exactly how those relationships work — and the strict independence we maintain between commercial arrangements and our editorial content.
1. What Is Affiliate Marketing?
Affiliate marketing is a performance-based model where a publisher earns a commission when a reader clicks a tracked link to a product or service and completes a purchase or sign-up. The price you pay is exactly the same whether you use our affiliate link or navigate directly to the vendor’s website. The commission is a referral fee paid by the vendor — not a surcharge on your transaction.
2. Our Editorial Independence Commitment
Our editorial recommendations are never determined by commission rates. Here is how we protect content integrity:
- We evaluate and recommend business tools, SaaS platforms, and services based on their actual merits — functionality, reliability, pricing, support, and real-world business value
- We do not accept payment to include a product in a ‘best of’ or ‘top tools’ list — placements are editorial decisions
- We include affiliate links only for products we would recommend regardless of a commission
- We publish honest comparisons where non-affiliated alternatives win when they are genuinely superior for our readers’ needs
- Negative reviews and critical assessments are published regardless of affiliate relationships
- Commission rates are not disclosed to our writers during the review or recommendation process
Our audience consists of business professionals making real technology purchasing decisions. Publishing inaccurate or commercially biased recommendations damages their businesses — and our credibility. That is not a trade-off we are willing to make.
3. Affiliate Programmes We Participate In
Business Software and CRM
- HubSpot Affiliate Programme — CRM and marketing automation
- Salesforce Affiliate Programme — enterprise CRM and business software
- com Affiliate Programme — project management and team workflow
- Freshworks Affiliate Programme — CRM, helpdesk, and business tools
HR and Payroll Technology
- Zoho People Affiliate Programme — HR management software
- Keka Affiliate Programme — Indian HR and payroll platform
- BambooHR Affiliate Programme — HR software for growing businesses
E-Commerce and Business Infrastructure
- Shopify Affiliate Programme — e-commerce platform
- WooCommerce / Bluehost — e-commerce hosting and infrastructure
- Razorpay Affiliate Programme — Indian payment gateway and fintech tools
SaaS and Cloud Tools
- Semrush Affiliate Programme — SEO and digital marketing analytics
- Hostinger / Bluehost — web hosting and domain registration
- Zoho One Affiliate Programme — integrated business software suite
Legal and Compliance Technology
- Selected legal technology platform affiliates — for legal tech content
AI and Automation
- Jasper AI / Copy.ai — AI writing tools for business
- Zapier — automation and workflow integration
Learning and Professional Development
- Coursera, Udemy, LinkedIn Learning — professional development and certification
Affiliate Networks
- ShareASale, Impact, CJ Affiliate — various B2B technology and SaaS brands
4. Identifying Affiliate Links
- Articles with affiliate links include a disclosure notice near the top
- All business software comparisons and ‘best of’ lists with affiliate links carry a prominent disclosure
- This Affiliate Disclosure page is linked from the footer on every page of firsttechnologygroup.com
- Newsletter content with affiliate recommendations includes an inline disclosure
5. Regulatory Compliance
This disclosure complies with US FTC guidelines on endorsements (16 CFR Part 255) and ASCI guidelines on endorsements in India. We maintain compliance across all jurisdictions from which we receive readers.
6. Sponsored Content vs Affiliate Content
- Affiliate content — editorial content containing tracked links. We control all editorial decisions. The brand pays us nothing to include the link; we earn only if readers click and purchase.
- Sponsored content — content for which we receive direct payment from a brand. Always labelled ‘Sponsored’ with the sponsor clearly identified.
Both categories comply with our editorial accuracy and quality standards.
7. No Extra Cost to You
Affiliate links never increase the price you pay. In some cases, our partnerships allow us to negotiate exclusive discounts for our readers — highlighted clearly when they exist.
8. Questions
Questions about our affiliate relationships? Contact contact@firsttechnologygroup.com. We will always answer directly and honestly.